Online Marketing Manager for E-Commerce in Warsaw

For our Client, an international company operating in the technology and consumer electronics industry, we are looking for an experienced professional who will be responsible for developing and coordinating online marketing communications, with a particular focus on the company's e-commerce platform. This role is ideal for someone who combines a creative approach to communication with strong project management skills, understands the digital landscape, and knows how to create engaging consumer experiences across digital touchpoints.

Задачи:

• Plan and coordinate marketing communication activities on the e-commerce platform, including product campaigns, promotional activities, and marketing initiatives.
• Develop and implement online communication concepts aligned with marketing objectives, consumer needs, and specific campaign requirements.
• Manage marketing communications across the website, ensuring consistent messaging, engaging content, and a seamless user experience.
• Coordinate the development of marketing assets, including banners, landing pages, product content, and promotional materials.
• Manage end-to-end communication projects, from briefing and concept development through implementation and performance evaluation.
• Collaborate with marketing, e-commerce, sales, and other cross-functional teams to ensure consistent brand communication.
• Manage relationships with creative agencies and external partners, overseeing content production, project timelines, and deliverables.
• Monitor communication performance, analyze user behavior, and recommend improvements to enhance effectiveness.
• Identify new communication formats and opportunities to increase consumer engagement and support business objectives.

Wymagania:

• Several years of experience in online marketing, digital communications, or marketing campaign management.
• Proven experience in planning and executing digital communication activities, preferably within an e-commerce environment.
• Ability to develop marketing communication concepts and translate them into actionable plans and engaging content.
• Experience working with creative and digital agencies or content production teams.
• Good understanding of website communication, customer journeys, and user experience (UX) principles.
• Strong project management skills, with the ability to manage multiple initiatives simultaneously while ensuring quality, consistency, and timely delivery.
• A combination of creative thinking and an analytical mindset, with the ability to evaluate the effectiveness of marketing initiatives.
• Strong English communication skills in a business environment.

Warunki:

• Opportunity to work on marketing projects for a well-established, internationally recognized brand.
• A real opportunity to shape marketing communications across one of the organization's key digital channels.
• Involvement in a variety of marketing campaigns, product launches, and promotional initiatives.
• Collaboration with cross-functional teams and experts from different business areas.
• A dynamic working environment combining innovation, technology, and marketing.
• Hybrid working model in Warsaw - 3 days in the office and 2 days working remotely.