Sport Marketing Specialist in Katowice

Knowledge of the basic betting terms and mechanics;

Experience in drafting and conducting marketing activities for player retention and return;

Experience with user segmentation;

Knowledge of market and competitor analysis methods;

Understanding of basic approaches to A/B testing and hypothesis testing to optimize marketing activities;

Analytical mindset;

Knowledge of marketing and niche metrics: LTV, ARPU, RR, CR, GGR, NGR, etc.

Will be plus

Understanding the odds in betting and how to calculate them;

Possession of information about the types of sports that constantly appear in the lines (names of teams, clubs, top athletes);

Being a sports fan;

Experience working with analytics tools: GA, Tableau, Voluum, Power BI, Google Data Studio.

Monthly planning and compilation of marketing activities;

Organization of promotions, raffles, and other activities to retain and return the player;

Creation of a communication plan with players via SMS, e-mail, messengers, push and social networks;

Calculation of predictions, analytics of held actions;

Management of expenditure planning and reporting;

Setting up trigger chains;

Communication with the team to develop a general strategy;

Analysis of the market and competitors;

Setting tasks for the employees of cross-departments.

An exciting and challenging job in a fast-growing business groups, the opportunity to be part of a multicultural team of top professionals in Development, Architecture, Management, Operations, Marketing, Legal, Finance and more;

Great working atmosphere with passionate experts and leaders, sharing a friendly culture and a success-driven mindset is guaranteed;

Beautiful offices in Warsaw, Limassol, Kyiv, Almaty, Yerevan work remotely or on-site with comfort and enjoy the opportunity to build a network of connections with professionals day by day;

Modern corporate equipment based on macOS or Windows and additional equipment are provided;

Paid vacations, sick leave, personal events days, days off;

Referral program enjoy cooperation with your colleagues and get the bonus;

Educational programs: regular internal training sessions, compensation for external education, attendance of specialized global conferences;

Rewards program for mentoring and coaching colleagues;

In-house Travel Service;

Multiple internal activities: online platform for employees with quests, gamification, presents and news, RedCore clubs for movie / book / pets lovers, special office days dedicated to holidays;