Head of Business Unit: Electronics in Warsaw

Responsibilities Business Unit P&L : Own the GMV, revenue, and margin targets for the Electronics BU.

Define what success looks like and track it relentlessly across the full product portfolio.

Supplier Development : Identify, recruit, and onboard key manufacturers and distributors — from global brands (Samsung, Apple, Sony, LG, Philips, Lenovo, Asus, Xiaomi) to emerging European and Asian players.

Build a competitive, comprehensive assortment across smartphones, laptops, tablets, wearables, audio systems, smart home devices, and accessories.

Pricing & Assortment Strategy : Develop sharp pricing frameworks in a category under significant pressure from competition.

Balance competitiveness with margin discipline.

Monitor brand share shifts and new product launches to keep the assortment ahead of market demand.

Demand Activation : Collaborate with Growth and Sales teams to drive buyer acquisition and conversion.

Design category campaigns, bundling strategies, and technical content that helps buyers make confident, fast purchasing decisions.

Market Intelligence : Track pricing trends, brand dynamics, and new product launches across the consumer electronics landscape.

Translate market signals — product cycles, component shortages, competitor moves — into sourcing decisions and positioning strategy.

AI-First Operations : Leverage automation, pricing intelligence tools, and AI-assisted workflows to manage a technically complex, rapidly evolving category at scale — without proportional headcount growth.

Requirements 5+ years of experience in category management, commercial development, or business development.

Minimum 3 years of experience in the consumer electronics category, proven with a strong network of brand, distributor, and wholesale contacts.

Proven track record of building or scaling a product category or business unit from scratch — you know what it takes to go from zero to revenue.

Strong supplier relationship skills — comfortable negotiating commercial terms, managing partnerships, and building long‑term agreements with manufacturers and distributors.

Data‑driven approach — you use pricing, conversion, margin, and inventory data to guide sourcing and growth decisions.

Readiness to work in a hybrid model from our office in Warsaw, Poland.

Fluency in English (C1+) — the working language of the company.

Candidate Profile & Mindset Category specialist meets platform builder : You understand the consumer electronics business — the products, the supply chain, the buyers.

And you are excited about building a digital marketplace around it.

Startup spirit : Readiness to thrive in a dynamic environment and build processes from scratch.

We look for someone who wants to test and apply new approaches every day — this mindset matters the most.

AI-First operator : We are a lean organisation that scales through automation, not headcount.

Candidates motivated primarily by managing large teams are not the right fit.

We need someone who builds high‑output, technology‑driven systems.

Ownership mindset : This is your business unit. You define the strategy, make the calls, and are fully accountable for the results. We offer autonomy in exchange for ownership.

Team Structure & Evolution Current state: Initially, this role acts as the strategic and operational brain of the Electronics BU, leveraging our central execution teams (Marketing, Sales, SDR, and Merchant Success) to drive results without a large direct team from day one.

Future scaling: As the category grows, there is significant potential to build a dedicated BU team.

Functional roles may report directly or have a dual‑reporting line to the Head of BU: Electronics over time.

Compensation Performance bonus tied to BU GMV, margin, and supplier growth KPIs.

Potential ESOP package.

Open compensation policy: we will not disqualify strong candidates based on salary expectations. Our priority is to find the right talent and mindset first.

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