We're hiring a full-time, remote Virtual Assistant to run the content, video and lead engine behind their personal brand and company, and to turn that audience into clients.
You'll be one of the first people on the team. As the brand grows, so does your role, your autonomy and your pay.
The role You'll own five areas. Each one feeds the same goal: more of the right HR leaders seeing Kesiena's work, and more of them booking a call with Copieux Group.
Design
Design LinkedIn carousels, infographics and cheat sheets in Canva, in our brand colours (navy and coral) and Montserrat
Turn Substack articles and long posts into short posts, carousels and quote graphics
Format and schedule Substack posts
Keep a reusable template library so every asset looks consistent
2. AI video production
Produce short AI videos for the "Designed By Us" series: story-led episodes with recurring characters that teach HR leaders a better way to work
Turn approved scripts into finished videos using AI video, avatar and voice tools
Keep characters, look and tone consistent across episodes
Edit, caption and brand every video for LinkedIn, Instagram, TikTok and YouTube Shorts
3. Social media management
Schedule and publish posts across all channels
Comment on posts from a target list of HR leaders and partners, in Kesiena's voice and to her writing rules
Reply to comments and DMs, and flag warm conversations to Kesiena the same day
Track what performs and share a short weekly report
4. Lead generation in GoHighLevel (GHL)
Capture every lead from lead magnets, the self-assessment, webinars and DMs into GHL
Build and maintain pipelines, tags, forms, landing pages and email or SMS follow-up sequences
Make sure every qualified lead gets a booking link for a free 30-minute consultation
Keep contact records clean and report weekly on new leads, calls booked and conversion
5. Systems and structure
Run the content calendar, so the week's posts are ready before Monday
Write and maintain standard operating procedures (SOPs) for every repeat task
Keep files, assets and templates organised in one shared workspace
Spot bottlenecks and suggest better ways of working
Example of A typical week Every day includes about an hour of engagement and inbox work. The rest of the week follows a set rhythm.
Day Main focus Monday Publish the week's first posts, check GHL pipelines, send last week's report
Tuesday Design carousels and graphics for next week
AI video production: generate scenes, voice and edit
Thursday Finish videos, repurpose the latest Substack article, update GHL sequences
Friday Schedule next week's content, tidy files and SOPs, 30-minute check-in with Kesiena
Skills and tools
Excellent written English, with an ear for a warm, direct, professional voice
At least 2 years in a social media, content or marketing support role
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Personal Brand and Growth VA in Katowice – pracodawca: Virtual Colleague
CourageOUS Curriculum to doskonały pracodawca, który oferuje elastyczne warunki pracy w zdalnym środowisku, co pozwala na doskonałą równowagę między życiem zawodowym a prywatnym. Nasza kultura pracy opiera się na współpracy i innowacyjności, a każdy pracownik ma możliwość rozwoju poprzez szkolenia i wsparcie w realizacji celów zawodowych. Dołączając do nas, stajesz się częścią zespołu, który ma realny wpływ na edukację dzieci, co czyni tę rolę nie tylko satysfakcjonującą, ale i znaczącą.
